JUMP START Blog and Online Community

Adobe released its first major update to Photoshop Mix, its image editing app for the iPad. Photoshop Mix allows iPad users to do selective edits, basic compositing and other basic Photoshop design tasks.

The new version, Mix 1.1, adds some handy new features, including the following:

Twitter rolled out early access to its new analytics dashboard to select advertisers and verified users in July, but the company recently announced that this new feature is now available to all users.

What is the tweet activity dashboard?
The tweet activity dashboard is a tool you can use to learn more about your tweets.

The dashboard will allow you to:

• See how people engage with your tweets in real time
• Compare your tweet activity month over month and see how your tweets trend over time
• Click on any tweet to get a detailed view of the number of retweets, replies, favorites, follows or clicks it receives
• Download your tweet metrics

For two innovation-packed days in New York City, renowned speakers including bestselling author, Seth Godin; Marketo CEO, Phil Fernandez; Moz co-founder, Rand Fishkin; and SEER Interactive founder, Wil Reynolds take the stage at the only industry conference addressing the shift to blend content, SEO, and social into web presence management. 

Lisa Barone provides some great advice regarding what you should—and should NOT—include on your web site's homepage in her recent blog post over at Search Engine Watch.

I've seen these rules broken over and over again during the last 20 years as I've helped hundreds of clients plan and build their web sites. But Barone is spot on when she argues that less is more on this critical piece of real estate.

Here at Flair, one of the most frequent questions we receive is, "Have you done similar work in the past?" This is the first in a series of case studies that we'll be launching to provide you with more information about the types of projects we've done and the industries on which we focus.

Client:
McDonald's Corp.
Oak Brook, IL

Vertical:
Restaurants, Food

Challenge
McDonald's, a global leader in franchise restaurants, operates in more than 60 countries around the world. Restaurants are owned by owner-operators and franchisees with access to many of McDonald's global resources and departments, including Marketing, Restaurant Operations, Real Estate Development, Quality, Legal and Training, Learning and Development.

Having a website for your business in today's world is crucial. Almost every business, no matter how big or small, must have an online presence to reach buyers in this digital age.

Shockingly, a recent survey* reported that up to 40% of small-to-medium sized businesses still do not have a site. Being solely on social media just doesn't make the cut. A website is an essential piece of your online marketing strategy.

A member of one of my online groups asked this question the other day:

"We've got a LinkedIn page for the company, but we don't have many followers - any quick tips for getting more eyes on our profile?"

I hear this same question all the time! I thought I'd share my response here with you in case any of you are struggling with the same issue.

WordPress 3.9.2 is now available as a security release for all previous versions. We strongly encourage you to update your sites immediately or your site may be vulnerable to DOS attacks.

According to WordPress, this release fixes a possible denial of service issue in PHP’s XML processing, reported by Nir Goldshlager of the Salesforce.com Product Security Team.  It was fixed by Michael Adams and Andrew Nacin of the WordPress security team and David Rothstein of the Drupal security team. This is the first time the two projects have coordinated joint security releases.

We're excited to announce that we've created several new packages for our most popular services. But don't worry...here at Flair, we don't believe in a "cookie cutter" approach. We utilize time-tested methods and processes that can be carefully adjusted and personalized for every one of our customers. Our packages are designed to get you up and running quickly.