Ever wonder how large sites generate traffic and attract visitors? Sure, they do have big budgets for advertising and promotion, but they also know that there are several low-cost ways to attract users to their sites. We've listed a few of them below.
Topics: article marketing, flair interactive, traffic, Online Marketing, generate, content strategy, low cost, Miscellaneous, web site, newsletter, lisa kirschner, link exchange
Are you a small business owner or web manager? If so, how is your business doing?
Topics: promote, videos, Content Management, content development, flair interactive, Online Marketing, viral, development, marketing, business, online, content strategy, Miscellaneous, social networking, lisa kirschner, youtube
Search engine optimization (SEO) should be an integral part of every business owner's or web manager's marketing arsenal. You can significantly boost your traffic, conversions and sales by following the right SEO methods and techniques, which I've described below.
Topics: spiders, meta data, relevance, search engine, Content Management, content development, flair interactive, sef url, Online Marketing, development, content strategy, SEO, Miscellaneous, social networking, site map, optimization, lisa kirschner
Wondering what a blog is and why you'd need to use one for your business? Blogs for business can be very profitable, but you need to understand how to create one and optimize it to see good results.
Topics: content development, blogs for business, Online Marketing, flair, CMS Tools, content strategy, blogger, social, interactive, SEO, Miscellaneous, networking, wordpress, social networking, typepad, blog, blogging, lisa kirschner, weblog
Almost every day, I talk to online marketers or web professionals who feel as though their professional--and sometimes even personal--lives are spinning out of control. As they struggle to meet their responsibilities in the workplace, at home and to themselves, they begin to feel increasingly that they are not doing well enough in any area of their lives.
Topics: flair interactive, Miscellaneous, flexible work, rowe, lisa kirschner
Posted by Lisa Kirschner
Jan 31, 2012 3:52:26 AM
Have you ever tried mind mapping? If not, I highly recommend it, whether you're a content strategist, business analyst, web manager or online marketer.
Topics: brainstorming, content development, Online Marketing, flair, mind mapping, content strategy, interactive, software, Miscellaneous, lisa kirschner
In the B2C environment, most customers tend to do a bit of online research before actually placing an order, and the same is equally true--if not more so--with B2B customers.
Topics: leads, Online Marketing, flair, interactive, Miscellaneous, web site, lisa kirschner, convert
Finding work/life balance in today’s busy and highly competitive world could never be described as easy. For most perfectionists, however, it is downright impossible. I see this play out every day when I'm working with busy web and marketing managers who have huge To Do lists and virtually no personal lives.
Topics: web, Content Management, content development, flair interactive, Online Marketing, perfectionism, pareto, development, marketing, content strategy, Miscellaneous, lisa kirschner, principle
So are you hearing a lot about the Stop Online Piracy Act (SOPA) and Protect IP Act (PIPA) today?
Topics: Content Management, content development, flair interactive, development, content strategy, Miscellaneous, lisa kirschner, PIPA, SOPA
According to Morgan Stanley, mobile marketing is the fastest growing industry in the history of the internet.
Topics: facebook, Online Marketing, email, flair, twitter, marketing, content strategy, social, interactive, Miscellaneous, social networking, mobile marketing, sharing, campaigns, lisa kirschner, mobile
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