JUMP START Blog and Online Community

    27 Terrific Marketing Software Tools That Actually Get Results

    Posted by Lisa Kirschner

    Oct 19, 2019 9:02:25 AM

    In the market for a new CMS, marketing automation platform, email marketing tool or other marketing software?

    Our handy new Marketing Software list, which we'll be continually updating, will help you narrow down the list of tools that you should evaluate more closely. Whether you're looking for a new tool for the first time or replacing one of your existing platforms, you can't go wrong with this list of software if you implement them correctly.

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    Topics: marketing, software

    5 Best SEO Articles of the Week

    Posted by Joanna Ellis-Escobar

    Aug 31, 2019 10:11:00 AM

     

    Keeping up in the world of SEO can be difficult, but luckily you can just check the Flair roundup to stay in the know! Check out which top five articles we think are worth the read from the week of August 26th.  

    How to Avoid SEO Misinformation (Search Engine Journal)

    With how often SEO news and info comes out, it's hard to know what's true, what's not and what's most important. Search Engine Journal breaks it all down for you with this great article on how to know what's important and what's rubbish.

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    Topics: SEO, seo news, weekly roundup, seo tips, youtube SEO

    5 Easy Ways to Increase Website Traffic

    Posted by Lisa Kirschner

    Aug 30, 2019 5:39:50 PM

    Not getting as much traffic as you need to meet your marketing goals or grow your business? Here are five ways that you can start to drive more traffic to your website without a ton of effort.

    1) Blog more
    Don't like blogging? I don't want to hear it! This is, hands down, THE best way to get more traffic quickly and easily — but the key is that you shouldn't write long, "salesy" blog posts that push your products or services. Instead, offer helpful tips, ideas, news or content that helps your prospects solve their problems and provides real value to them.

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    Topics: traffic, SEO, social media, blogging, Content Marketing, free seo audit, increase traffic, keywords

    5 Best Digital Marketing Articles of the Week

    Posted by Joanna Ellis-Escobar

    Aug 26, 2019 12:41:00 PM

    Digital marketing is a proven, strategic way you and your brand can stand out from the competition. It’s also something that changes regularly, so you need to do what you can to keep up with industry best-practices.

    Didn’t have time to read all the great digital marketing news that came out last week? Have no fear, the Flair weekly roundup is here! 

    The top 10 digital marketing tools for 2020 (KnowTechie)
    What are your favorite tools to help you manage your digital marketing efforts? KnowTechie breaks down their faves. Can you guess which Flair already uses? (HINT: there are seven)...

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    Topics: top 5, digital marketing, marketing strategy, strategic marketing plan, roundup, weekly roundup

    Top Content Marketing news for week ending 8/9/19

    Posted by Joanna Ellis-Escobar

    Aug 12, 2019 8:15:00 AM

    It was a big week in the world of content marketing, but don't worry if you weren't able to keep up.

    We've rounded up the top five industry articles for you, so you can be confident that you're in the know when it comes to the latest trends in the powerful world of marketing. Content marketing, that is...

    5 content marketing ideas for September 2019 (Practical eCommerce)

    Sharing everything from the no-brainer (stop procrastinating) to the head scratcher (Batman Day), Practical eCommerce give concrete ideas that any brand can (and should) implement to keep their finger on the pulse of the content marketing world. 

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    Topics: top 5, content marketing news, weekly roundup, content marketing strategy

    How to respond to 3,200 Google algorithm updates per year

    Posted by Lisa Kirschner

    Aug 8, 2019 10:59:32 AM

    A few of our clients have asked us about SearchEngineJournal's recent "Google made 3,200 changes to search in the past year" article that was published in July.

    We've received a ton of questions about this, including:

    • What does that mean for me and my site?
    • Is search engine optimization really still important?
    • Will this negatively impact my traffic and SERPs?
    • How do we best respond to so many changes?
    • I'm not a webmaster...what should I even DO?
    • How do we even keep up with that many changes?
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    Topics: SEO, google, search engine optimization

    Top WordPress news for week ending 8/2/19

    Posted by Joanna Ellis-Escobar

    Aug 4, 2019 8:36:07 AM

    Keeping up with all the info and news in the world of WordPress can be time consuming and, frankly, a bit overwhelming. That’s why we diligently keep our fingers on the pulse, monitoring and reviewing all the latest updates and sharing with you the ones we find most interesting or useful. On that note, read on for the top five WordPress articles of the week.

    WordPress proposes plan for 61% of WP sites using outdated PHP (Search Engine Journal) 

    What version PHP is your WordPress site running on? A recent study shows that less than 39 percent of all WordPress sites are using the most current 

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    Topics: top 5, wordpress, wordpress news

    How do you tweet others?

    Posted by Lisa Kirschner

    Aug 3, 2019 12:02:00 PM

    This quote by Germany Kent pretty much sums it up...

    Don't spam or force information upon others via Twitter or other social media platforms, just as you wouldn't want to be spammed there either!

    This seems so logical in everyday life...most people say and do things online that they would never dream of doing in a face-to-face conversation.

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    Topics: twitter, social media

    Top SEO news for week ending 7/26/19

    Posted by Joanna Ellis-Escobar

    Jul 28, 2019 6:00:00 AM

    The world of SEO moves pretty fast, and in the words of Ferris Bueller, if you don't stop and look around once in a while, you could miss it. That's why we put together a weekly roundup for you.

    Up this week? The top SEO news we think is the most share-worthy. Read on for everything (important) that happened this week in the mysterious, wonderful world of SEO.

     

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    Topics: SEO, thought leadership, seo marketing, seo news, search engine optimization news, weekly roundup, seo tips

    Top digital marketing news for week ending 7/5/19

    Posted by Joanna Ellis-Escobar

    Jul 8, 2019 3:26:19 PM

    These days, if you aren’t marketing your brand, you’re going nowhere, fast.

    There’s a saying: if you fail to plan, you plan to fail, and we think nowhere is this more applicable than in marketing.

    So what’s the latest in the world of digital marketing? Don’t worry if you haven’t had time to keep up on your marketing news this week (we get it, holiday week and all…).

    We’ve got you covered with our weekly roundup of the top news in digital marketing. 

    Can your brand benefit from influencer marketing? (Forbes)

    Wondering if all the influencer-hype is worth your time? All signs point to yes, according to this Forbes recap. Check out what SocialPublic CEO and co-founder Ismael El-Qudsi thinks about this latest trend in marketing your brand. (Hint: he’s into it).

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    Topics: top 5, strategic marketing plan, thought leadership, content marketing news, seo marketing, inbound marketing news, weekly roundup, inbound marketing tips

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    The JUMP START blog and JUMP START products are brought to you by Flair Interactive Services Inc. Learn more about Flair.

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