Another week, another roundup. On deck this time, the top social media news that came out in the last week. Read on for everything you may have missed in the world of social media.
- How to use LinkedIn lead gen form ads (Social Media Examiner)
Everything you need to know about LinkedIn's lead generation form ads. Hint: they make it super easy.
- YouTube announces new ways to view VR content through the app (SocialMedia Today)
Virtual reality is here to stay - and YouTube is preparing to capitalize on it. Check out the latest in how YouTube is leading the charge to win the VR race.
- Customers are less satisfied with social media sites (WARC)
Nothing earth shattering here...people are concerned and "least satisfied" with ads and privacy protection (or lack there-of). Check out which platforms rank the worst, and get some surprising stats on just how underwhelmed users are.
- Facebook's stock suffers record drop as social media giant's growth slows (LA Times)
Unless you've been under a rock for the last week, this is probably not "news" to you. The great and powerful Facebook was knocked a bit down from its Oz status this week, when its stock tumbled to what amounted to the single biggest EVER publicly held company's daily dollar decline in one day. Yes, that was ever, as in the history of the stock market.
- It's 2018. Social media is no longer optional (InvestmentNews)
I know what you're thinking. Believe me, I really, really KNOW. But hear me out...because more than HALF of our clients come to us WITHOUT properly set up, optimized and promoted social accounts. If you're just getting started with your digital profile, or if you're still not on the social bandwagon, read Scott Kleingberg's thoughts on how any brand, any industry, needs to come to terms with the idea that they do, in fact, NEED social media.
There you have it! A neat little roundup to roll you into the weekend with the best social media news that came out over the last week. See you next week when we roundup the top news in inbound marketing.
Looking for help with your social media? Flair is ready and waiting to get your social presence dialed in. Check us out today.
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