Are you a small business owner or web manager? If so, how is your business doing?
Are you a small business owner or web manager? If so, how is your business doing?
Topics: promote, videos, Content Management, content development, flair interactive, Online Marketing, viral, development, marketing, business, online, content strategy, Miscellaneous, social networking, lisa kirschner, youtube
Search engine optimization (SEO) should be an integral part of every business owner's or web manager's marketing arsenal. You can significantly boost your traffic, conversions and sales by following the right SEO methods and techniques, which I've described below.
Topics: spiders, meta data, relevance, search engine, Content Management, content development, flair interactive, sef url, Online Marketing, development, content strategy, SEO, Miscellaneous, social networking, site map, optimization, lisa kirschner
Finding work/life balance in today’s busy and highly competitive world could never be described as easy. For most perfectionists, however, it is downright impossible. I see this play out every day when I'm working with busy web and marketing managers who have huge To Do lists and virtually no personal lives.
Topics: web, Content Management, content development, flair interactive, Online Marketing, perfectionism, pareto, development, marketing, content strategy, Miscellaneous, lisa kirschner, principle
So are you hearing a lot about the Stop Online Piracy Act (SOPA) and Protect IP Act (PIPA) today?
Topics: Content Management, content development, flair interactive, development, content strategy, Miscellaneous, lisa kirschner, PIPA, SOPA
As 2011 comes to a close, we at Flair are getting slammed with frantic calls from potential clients who want to know why they've seen a decrease in traffic to their site during the last few months. While Google's Panda update (a change to their algorithm earlier this year) may not be the cause of all traffic changes, it's certainly had a huge impact on many sites and businesses this year.
Topics: ranking, Content Management, content development, Online Marketing, kirschner, lisa, flair, panda, development, Interesting and Useful Sites, content strategy, interactive, SEO, Miscellaneous, google, serp, search engine optimization
Posted by Lisa Kirschner
Aug 9, 2011 12:54:49 PM
Before you begin adding customization tools to SharePoint to create a solution for your business, you must understand your company’s business problem. In this article, I cover a few important areas you need to address before you look at technology...
via www.cmswire.com
Hear, hear! I couldn't have said it better myself!
In this CMS Wire article, author Jennifer Mason is really just providing a gentle reminder that "You have to know where you're going in order to figure out how you're going to get there" or "Don't put the cart before the horse."
This is a problem that I see businesses struggling with all the time. I've had dozens and dozens of conversations with clients who really want to select a technology language or tool before they've really determined what they're trying to do.
Study this article carefully if you're planning to customize SharePoint or any CMS. You'll save yourself lots of time and frustration, and your end result will be better because you've taken the time to think through your business goals carefully.
Lisa Kirschner
Managing Director, Flair Interactive Services Inc.
Managing Editor, Content 911 Blog
Topics: Content Management, CMS, flair, CMS Wire, development, Interesting and Useful Sites, CMS Tools, content strategy, jennifer mason, interactive, Miscellaneous, strategy, sharepoint, customize
Posted by Lisa Kirschner
Jul 12, 2011 12:35:00 PM
Looking for a new email marketing program for your startup or SMB?
Topics: web, Content Management, Online Marketing, flair, email marketing, vertical response, Interesting and Useful Sites, content strategy, Product Reviews, Miscellaneous, constant contact, top ten reviews, icontact, mailchimp
Most of my clients tell me at the beginning of a project that they'll write all of the content for their web sites, landing pages, blogs, newsletters and other online marketing efforts themselves. I always take this piece of info with a grain of salt, because it usually never happens. Deadlines come and go, clients promise that the content is "almost done," but it never comes to fruition. Nine times out of ten, they eventually hand off all of the content development to us here at Flair.
Topics: web, Content Management, content development, Online Marketing, flair, Interesting and Useful Sites, content strategy, interactive, Miscellaneous, energy, writer's block
Flair Interactive is a web agency specializing in content management, but we often receive questions about exactly what we do for our clients.
Topics: web, Content Management, content development, Online Marketing, kirschner, CMS, flair, design, development, content, content strategy, interactive, Miscellaneous, information architecture, usability, social networking, services, E-commerce
Fantastic video from my former colleague Jim Lecinski, who is now the Managing Director of U.S. Sales at Google, about the tremendous shift that has occurred in marketing during the last few years:
Topics: Content Management, content development, Online Marketing, flair, content, Interesting and Useful Sites, content strategy, interactive, Miscellaneous, google, jim lecinski, marketers, publishing, Industry Leaders
The JUMP START blog and JUMP START products are brought to you by Flair Interactive Services Inc. Learn more about Flair.
©2024 Flair Interactive Services Inc. All Rights Reserved | Use of this website constitutes acceptance of our Privacy & Cookies Policy