First impressions are everything, and you can be sure that your recipients judge your emails based on their subject lines. They may be the smallest part of your message, but they are absolutely essential to sparking the interest of your readers and increasing your open rates. So, make it stand out.
Topics: email marketing, mailchimp, mailing list
Here's a great article by Megan Totka about how to build your mailing list:
Topics: Lead Generation, mailing list
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