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Each week we do a roundup for you, covering the top five articles that came out on a specific, digital marketing-related topic. This week's roundup is on SEO news. So if you had a crazy weed and weren't able to keep up on the SEO news that came out, don't worry – we've got you covered. Read on for the top five SEO-related articles that came out over the last week. 

1. How to Optimize Content Efforts for SEO (MarTech Advisor)
   One of the best articles "summing it all up" I've come across in a long time. Learn quick, easy ways to use SEO to its fullest potential. 
   
   

2. How to project SEO traffic levels and avoid saying, ‘It depends’ (Search Engine Land)
   So often we see our clients struggle to prove the validity or worth of content management to the higer-ups. I know it works, you know it works, but how do you prove to the boss that it works? Simon Heseltine helps you figure it out.  

In the words of Ferris Bueller, "Life moves pretty fast. If you don't stop and look around once in awhile, you could miss it." Same could be said about inbound marketing. But you don't have to worry if you had a busy week and couldn't keep up – we rounded up our fave news articles for you. Check out this week's top five inbound marketing news clips. 

1. The future of B2B marketing: A much-needed human touch (Forbes)
   Inbound marketing, by definition, has the human factor embedded into its very philosophy. Everything (read: EVERYTHING) is about making that connection. See how this relates even to the world of B2B, because even in biz, it's still about the people. 

Want to hear some pretty staggering stats? 

• Posting content with images can result in 650 percent more engagement than posts that only have text. Think about that: – 650 percent!
  
  
• Posts that include videos typically attract three times more links than the wordy-text-only versions. 
  
  
• Consumers are 85 percent more likely to purchase something after watching a product video. 

So if you're the type who believes visual content doesn't matter, or that it's not worth the money you'll invest in creating it, I urge you to read on, because if you're not taking advantage of all that visual content has to offer you (and your brand), you're missing out on a huge opportunity. In fact, according to HubSpot, infographics are shared three times more often than any other form of content. 

On that note, let's check out the top five infographics we saw in June. 

Each week, the team here at Flair Interactive rounds up five of the top news articles on a relevant marketing, social or SEO topic. This week, we're talking inbound marketing. By the time you're done reading, it'll be a little bit closer to the weekend (and you'll be up to date with the latest in inbound marketing news)! You're welcome.

Have you been staying on top of the latest trends and news in the world of content marketing lately? Summer is a busy time, we know. The team here at Flair Interactive has gathered the top five content marketing news updates for this week, so read on to get your fill of industry news. 

1. How do you set smart SEO goals for your team/agency/project? - Whiteboard Friday (Moz)

When it comes time to make SEO goals for your company, project or otherwise, are you gung-ho to get right in there and start crafting your actual SEO goals right off the bat? If that's the case, you're doing it wrong, according to Rand Fishkin on this Whiteboard Friday from Moz. He recommends a different approach that he explains in this blog. 

Like everything else digital...the world of social media is always changing. With new platforms and tools being developed all the time, there's a lot to keep up with.

The fact is, your customers are already using social media. And we all know you want to be where your customers are. But where do you start?

To help you stay on top of your game, the team here at Flair Interactive has gathered the top 5 social media marketing news updates for this week. 

If you want to stay in the know on the best ways you can help your brand, check out our list of the top 5 search engine optimization news updates for this week.

1. Google confirms it shortened search results snippets after expanding them last December (Search Engine Land)

Have you been spending extra time crafting longer meta descriptions for Google search results? It may have been time wasted after all—Google recently confirmed they've shortened the snippets they show in search results, after having increased them just last December.

But if you're already thinking of going back to shorten all your longer meta descriptions, Google says don't worry too much about it - many of the snippets they choose to include in search results are dynamic, pulling from your content on your site rather than from your meta descriptions anyway [TAKE AWAY: content is STILL important...do you need help optimizing strategic onpage content? See how Flair can help you!]  

Have you been staying on top of the latest content marketing news updates? If not, the team here at Flair Interactive has you covered. Here are five of the latest content marketing news updates for this week:

Stay in the know about content marketing with these helpful infographics that have gone viral this month. 

1. How to choose a content marketing platform or marketplace (and what's the difference?) (MarketingProfs)

2. A brief history of content marketing (The Content Strategist)