JUMP START Blog and Online Community

A strong social media presence requires relevant content for users to react to, engage with, and share. However, making this a reality is easier said than done, especially if your content strategy and social media teams aren’t working together to develop strategically calendared content and in-the-moment posts.

Join the American Marketing Association on October 23rd for the webcast: How to Integrate Social Media and Content Strategy 

Did you know that 90% of customers are influenced by online reviews? More than ever before, your customers are making decisions based on what they read on review sites and through social media.

Join the American Marketing Association October 17th for their Online Reputation Management for Marketers webcast and learn where your customers are talking about your business, and how you can turn your best customers into your most effective online advocates.

Join Adobe and Deloitte Digital for a presentation of the latest changes and trends affecting marketing technology, including what’s new, what's possible, and what’s necessary to drive relevant online experiences.​

The last few years have brought an onslaught of buzzwords, distractions, and breakthroughs in digital experiences that have affected customer acquisition, retention, and advocacy.

Key Takeaways Include:

• ​Learn about key digital marketing trends around mobile, the internet of things and the era of digital
• Find out how these trends and the move to digital are causing marketers "digital distress”
• Gain insights into what the technology needs are to address these challenges and what is required
  for organizations to be successful when delivering consistent customer experiences​

The American Marketing Association will be presenting this webcast focusing on delivering social monetization through digital.